Global Household Electric Massage Chair Market Size is expected to experience a CAGR of 12.7% through 2024 - 2031, according to industry projections.

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6 min read

The growth of the "Household Electric Massage Chair market" has been significant, driven by several key factors. Increased consumer demand, influenced by evolving lifestyles and preferences, has played a pivotal role. 

Household Electric Massage Chair Market Trends, Growth Opportunities, and Forecast Scenarios 

due to the rising demand for stress relief and relaxation solutions in households. The market research reports suggest that the increasing awareness about the health benefits of massage therapy and the growing consumer disposable income are key factors driving the growth of the household electric massage chair market. However, challenges such as high initial cost and lack of awareness in developing regions may hinder market growth. Despite these challenges, opportunities lie in technological advancements, customization options, and expanding distribution channels. Manufacturers are focusing on developing innovative features, such as zero gravity positioning and heat therapy, to enhance the user experience and attract more customers. Overall, the household electric massage chair market is poised for significant growth in the coming years, with ample opportunities for companies to capitalize on the increasing demand for relaxation and wellness solutions in households.

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What is Household Electric Massage Chair?

Household Electric Massage Chairs have been experiencing significant growth in the market in recent years. As consumer awareness of the benefits of massage therapy and relaxation continues to rise, more and more households are investing in these high-tech chairs for their homes. The market for Household Electric Massage Chairs is expected to see continued growth as advancements in technology improve the features and functions of these products, making them more appealing to a wider range of consumers. Industry experts believe that the Household Electric Massage Chair market will continue to expand as more people prioritize self-care and wellness in their daily lives.

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Market Segmentation Analysis

The household electric massage chair market consists of two main types: full body massage chairs and upper body massage chairs. Full body massage chairs provide massage therapy for the entire body, while upper body massage chairs focus on the upper body and neck area. In terms of application, the market is primarily divided between offline sales and online sales. Offline sales involve purchasing massage chairs in physical stores, while online sales involve buying them through e-commerce platforms. Both types of sales channels cater to different consumer preferences and convenience levels.

  

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Country-level Intelligence Analysis 

North America:

  • United States
  • Canada

Europe:

  • Germany
  • France
  • U.K.
  • Italy
  • Russia

Asia-Pacific:

  • China
  • Japan
  • South Korea
  • India
  • Australia
  • China Taiwan
  • Indonesia
  • Thailand
  • Malaysia

Latin America:

  • Mexico
  • Brazil
  • Argentina Korea
  • Colombia

Middle East & Africa:

  • Turkey
  • Saudi
  • Arabia
  • UAE
  • Korea

The household electric massage chair market is experiencing significant growth in various regions around the world. North America, particularly the United States and Canada, along with Europe, including Germany, France, ., and Italy, are witnessing a surge in demand for these products. In the Asia-Pacific region, countries such as China, Japan, South Korea, India, and Australia are also contributing to market growth. Latin America, specifically Mexico, Brazil, Argentina, and Colombia, as well as the Middle East & Africa, including Turkey, Saudi Arabia, UAE, and Korea, are displaying a growing interest in household electric massage chairs.

Among these regions, Asia-Pacific is expected to dominate the market in terms of market share percentage valuation. The increasing adoption of wellness products and the rising disposable income of consumers in this region are driving the demand for household electric massage chairs. Additionally, technological advancements and innovative product offerings from manufacturers are further propelling market growth in Asia-Pacific.

Companies Covered: Household Electric Massage Chair Market

  • Panasonic
  • Osaki
  • Human Touch
  • OSIM
  • Family Inada
  • Fujiiryoki
  • Luraco
  • Infinity
  • Ogawa
  • Daito-THRIVE
  • OTO Bodycare
  • Rotal

Household Electric Massage Chair companies like Panasonic, Osaki, and Human Touch are market leaders known for their high-quality products and innovative technology. New entrants such as OSIM, Family Inada, and Luraco are also gaining popularity in the market with their unique features and designs. These companies are consistently introducing new products and enhancing existing ones to cater to the growing demand for electric massage chairs.

- Panasonic: $2 billion

- Osaki: $500 million

- Human Touch: $300 million

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The Impact of Covid-19 and Russia-Ukraine War on Household Electric Massage Chair Market 

The Russia-Ukraine War and Post Covid-19 Pandemic are expected to have significant consequences on the Household Electric Massage Chair market. The geopolitical tensions and economic disruptions caused by the war are likely to impact manufacturing and supply chains, potentially leading to higher prices and limited availability of electric massage chairs.

On the other hand, the post-pandemic recovery is expected to drive an increase in consumer spending on home wellness products, including electric massage chairs, as people continue to prioritize health and relaxation. This surge in demand could lead to growth in the market as consumers look for ways to de-stress and improve their overall well-being.

The major benefactors of these trends are expected to be companies that are able to navigate the challenges of the current global environment and meet the growing demand for household electric massage chairs. Companies with strong supply chains, innovative product offerings, and effective marketing strategies are likely to see the greatest growth in this market.

What is the Future Outlook of Household Electric Massage Chair Market?

The present outlook of the Household Electric Massage Chair market is positive, with increasing adoption due to the growing awareness of the health benefits of massage therapy. The market is expected to continue to grow in the future, driven by advancements in technology, rising disposable incomes, and the increasing prevalence of stress-related health issues. Additionally, the demand for home wellness products is expected to further bolster the market growth. Overall, the Household Electric Massage Chair market is poised for steady expansion in the coming years as consumers prioritize self-care and relaxation in their daily lives.

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Market Segmentation 2024 - 2031

In terms of Product Type, the Household Electric Massage Chair market is segmented into:

  • Full Body Massage Chairs
  • Upper Body Massage Chairs

In terms of Product Application, the Household Electric Massage Chair market is segmented into:

  • Offline Sales
  • Online Sales

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Key FAQs Answered In The Household Electric Massage Chair Report Market Research Report

  • What is the current size of the global Household Electric Massage Chair market?

The report usually provides an overview of the market size, including historical data and forecasts for future growth.

  • What are the major drivers and challenges affecting the Household Electric Massage Chair market?

It identifies factors such as increasing demand from various industries like fashion, automotive, and furniture, as well as challenges such as environmental concerns and regulations.

  • Which segments constitute the Household Electric Massage Chair market?

The report breaks down the market into segments like type of Household Electric Massage Chair, Applications, and geographical regions.

  • What are the emerging market trends in the Household Electric Massage Chair industry?

It discusses trends such as sustainability, innovative uses of Household Electric Massage Chair, and advancements in technologies.

  • What is the outlook for the Household Electric Massage Chair market in the coming years?

It provides insights into future growth prospects, challenges, and opportunities for the industry.

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